I’m A CREATIVE LEAD,
SPECIALISING IN digital.

As a digital creative lead with proven experience in enabling engaging experiences for audiences, my deep technical knowledge combined with creative capability across a substantial period, offers a unique approach to deliver to digital channels for one off projects or within a broader marketing framework.

I’ve built an agency of 25 humans, digitised existing ones, held roles & consulted in agencies around the world. I’ve launched engagement platforms, clever digital things, written scripts, made tvc’s, conceptualised & art directed outcomes.

I work standalone, or comfortably alongside existing creative and strategic teams to offer novel insights, and bring the experience to deliver on a wide range of digital engagement solutions.

+64220591236 EMAIL ME

Electronics / Film / Digital

PANASONIC FIRE TV

Concept, Creative Direction and full production.

Government / Film / Digital

WORKSAFE VICTORIA

Concept and Creative Direction with rollout to digital assets.

Cosmetics / Lifestyle / Fashion

MAYBELLINE NEW YORK

Engagement platform planning, launch and management across AU/NZ with recruited in house content team.
Curated monthly and delivered across all social channels, EDM and web to establish ongoing all-channel integrated social engagement. It included In store digital experiences, fashion editorials, and product integrations - a very wide range of outcomes across channels though a customised CMS to enable one click publishing of monthly content.

Consultancy / Website / Hubspot

BETTERBRIEFS

Creative Direction, Design, Coding and Production.

Lifestyle / Health & Wellbeing / Film

SWISSE

Concept and Creative Direction - including art direction and writing - across a range of products and categories.

Food / Lifestyle / Film / Print

HERBERT ADAMS

Campaign work for launch of premium range.
Creative, Writing and film/stills direction.

I’ve been lucky enough to have worked within agencies around the world., and I’ve successfully built and managed a full service digital agency from the get go. I’ve built departments, teams and consulted at agencies in the UK and US. I’m passionate and creatively driven with excellent technical awareness. I also get that this is a business, so I wear many hats.

Here's some of the digital work I feel fits the best of that thinking and application.